Hero strengthens it's position in ChinaPublished: Thursday, August 30, 2012
Hero today announced that it has swapped its share in Hero-Huishan, a joint venture to produce and market infant milk formula into a shareholding of the Huishan group.
Huishan is a fully-integrated dairy company, producing and marketing various dairy products. With its distinctive set-up, Huishan controls all levels of the supply chain for dairy products, including infant milk formula in China through a unique “grass-to-glass” concept. The former joint venture remains an integral part of Huishan’s operations. Hero will provide its experience as an international branded infant nutrition player and secure access to the sourcing of high quality infant formula products in China.
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