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Sustainability commitment

Climate Positive 2030

Our sustainability commitment is at the centre of our Group mission to delight consumers by conserving the goodness of nature. We have always looked to nature as our partner and feel we need to do even more to drive change. Therefore, we are making a commitment to be net positive by 2030 in our environmental impact – we will give back more than we use.

It’s not just about packaging – the scope is far broader than that. In our ambition to be climate positive we will consider the full impact from “Farm to Fork”.

Focusing our efforts

Our sustainability strategy is based on our commitment to Planet, Products and People. We are implementing actions to become climate positive by 2030. Over the last few years, we have spoken to hundreds of partners to understand the impacts our operations have on the world, and are taking the right steps to achieve our sustainability commitment.

Our ambition

We want to make a positive difference, not only for our customers, consumers, partners, and employees, but for the planet as a whole.


                                Planet

Planet

To reduce our environmental footprint and give back to nature more than we take


                                Product

Product

To conserve nature’s goodness via naturally healthy food


                                People

People

To positively contribute to the lives of the people who make Hero a success​

Our Climate Pillars

1

Sustainable sourcing

Conserving raw materials, packaging and finished goods via strategic sustainable sourcing to ensure we have a positive impact on biodiversity, healthy soils, and local farms. We will need to do this in close partnership with our suppliers and farmers.

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2

Net neutral production

Conserving natural resource is via carbon neutral production on all our products.

We will do this by reducing and optimizing our use of energy, water, and waste within our production facilities, but also work with our co-manufacturers to drive this ambition together.

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3

Naturally healthy food

Conserving nature’s goodness via naturally healthy food. We will leverage our brands to educate and collaborate with consumers on a holistic diet good for us and for the planet. We will enhance our portfolio to give consumers more naturally healthy options – more of the good like nuts and whole grain and less of the bad like refined sugar and red meat.

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4

Purposeful people

Growing and developing our people. Hero is a values-led, family company, and that’s reflected in our culture. We invest in training and development and are committed to providing our people with what they need to thrive. Hero is an equal opportunities employer with programs in place that aim to make our workforce diverse and our workplaces inclusive and safe.

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Sustainability Brochure 2020

Sustainability is not a trend, it’s about taking responsibility for our and future generations. 
Our Sustainability Brochure 2020 highlights the journey we are taking towards achieving our commitment to becoming net neutral in a decade. This means we will give back the same (or more) than we take from nature.
Here, we delve deeper in what all this means, our goals, and how we are going to achieve them.

cover rounded

“ Sustainability is key to future profitable growth and to achieve our goals for people and planet. I look forward to implementing measurable initiatives to further embed sustainability in our business, brands and food system. ”


                                Christine Crosby - Sustainability Director Hero Group

Christine Crosby - Sustainability Director Hero Group

Working behind the scenes to deliver on our commitment


                                Leopold Oetker

Leopold Oetker

Shareholder Hero Group

Member Board of Directors

Sponsor of Sustainability


                                Rob Versloot

Rob Versloot

Chief Executive Officer

Sustainability Executive Sponsor


                                Witte van Cappellen

Witte van Cappellen

Chief Supply Chain Officer

Sustainability Executive Co-sponsor


                                Mita Sen

Mita Sen

VP Strategy & Business Development

Hero Group


                                Sebastian Portius

Sebastian Portius

VP Product Development & Innovation

Lifecycle Assessment Lead


                                Christine Crosby

Christine Crosby

Sustainability Director Hero Group

Sustainability Lead


                                Désiré Mouanga

Désiré Mouanga

Director Procurement Hero Group

Pillar 1 Lead


                                Olivier Furter

Olivier Furter

Director Manufacturing Hero Group

Pillar 2 Lead


                                Luisma Sanchez

Luisma Sanchez

Director Research & Nutrition Hero Group

Pillar 3 Lead


                                Stephen Stones

Stephen Stones

Head of Technical & Sustainability

Core Team


                                Garmt Nieuwsma

Garmt Nieuwsma

Front End Innovation Scout

Research & Nutrition Hero Group

Core Team


                                Marleen van der Wende

Marleen van der Wende

Sustainability Manager

Semper

Core Team


                                Benjamin Bachmann

Benjamin Bachmann

Sustainability Manager

Schwartau / Hero Group

Core Team